Outbound links improve your Page Authority & SEO Ranking. It’s important to have quality outbound links from your website to help increase your search engine ranking and to help make sure your page is never devalued.
A good way to think about these links is that they’re like votes, accrediting the pages you link to with a measure of authority. If you pass people over to another site, you’re giving them a vote of confidence, thus increasing their authority.
Outbound links can help your site:
- Increase Relevance
- Improve Reputation
- Boost Value
- Encourage Backlinks
What exactly are outbound links?
Outbound links, or external links, are links that will send your readers from your website to other sites across the internet. Commonly, these are used to verify facts, backup sources, or simply point people towards resources. When you link out to related domains, it not only helps the search engines to understand your niche, but also helps to increase the trust and quality of your site which plays a vital role in your blog’s SEO.
Outbound links give search engines a clear idea about your blog/site because of relevant links. They also offer the best way to be in touch/build relations with bloggers having the same niche.